Goa, 1st February 2019: Aegis Graham Bell Award 2018 announced YES BANK as winner in “Innovation in Data Science” category for their industry-first project “Yes EEE (Engage Enrich Excel)”.

YES BANK has been applauded as winner at the 9th edition of Aegis Graham Bell Award 2018 hosted by Government of Goa at Entertainment Society of Goa, Panaji.

Commenting on the development, Neeraj Dhawan, Senior Group President & Chief Risk Officer at YES BANK said, “YES BANK has established a leadership position in the Indian BFSI industry in technology-led banking. We are pleased to receive the Aegis Graham Bell Awards, in its 8th edition this year, which stands testimony to the Bank’s pioneering initiatives in the industry, specifically in the area of data science. We are proud of our industry-first data science initiatives like YES EEE. We have been quick adopters of data driven decision making culture and believe that such industry-first initiatives, taken early, have been instrumental in giving significant competitive advantage to the Bank.”

“It is welcoming to see the use of data science spread across sectors and even in the banking sector. Through Yes-EEE solution, customers past experience can be used to build up on the future. Congratulation to the Yes Bank” concluded Bhupesh Daheria, Jury & Founder, Aegis Graham Bell Awards; CEO, Aegis School of Business, Data Science, Cyber Security & Telecom.

Aegis Graham Bell Awards (AGBA) has been promoting innovations and entrepreneurship in Information and Communication Technology (ICT) domain. AGBA has been rewarding those who made outstanding contribution in these fields since 8 years with a vision to foster and stimulate innovators, for India to become the nucleus of innovations.

Yes-EEE is a customer engagement program for the Bank’s Relationship Mangers to give them the most relevant communication point for interaction with the customer which would address customers past service interactions and at the same time engage with Next Best Product to maximize revenue.

About YES BANK:

YES BANK, India’s fourth largest private sector Bank with a pan India presence across all 29 states and 7 Union Territories of India, headquartered in the Lower Parel Innovation District (LPID) of Mumbai, is the outcome of the professional & entrepreneurial commitment of its Founder Rana Kapoor and its Top Management team, to establish a high quality, customer centric, service driven, private Indian Bank catering to the future businesses of India.

YES BANK has adopted international best practices, the highest standards of service quality and operational excellence, and offers comprehensive banking and financial solutions to all its valued customers.

YES BANK has a knowledge driven approach to banking, and offers a superior customer experience for its retail, corporate and emerging corporate banking clients. YES BANK is steadily evolving as the Professionals’ Bank of India with the long term mission of “BUILDING THE FINEST QUALITY LARGE BANK OF THE WORLD IN INDIA”.

About Aegis Graham Bell Awards:

Aegis School of Business, Data Science, Cyber Security and Telecommunication has established the Aegis Graham Bell Award as a tribute to the father of telephony, Alexander Graham Bell. This Award is intended to promote innovations in the Information and Communication Technology (ICT) to provide recognition for outstanding contributions by the innovators. The award is powered by mUni Campus. It is organised with the support of Cellular Operators Association of India (COAI), and Telecom Centres of Excellence (TCOE) India, a public-private partnership initiative of DoT with 08 Centres at premier academic institutes (06 IITs, IISc and IIMA) of the country, each supported by a Telecom Service Provider and Convergence India and KPMG as knowledge partner. For more information, please visit: www.bellaward.com

For more information, please contact:

Shweta Chavan | Corporate Communication | Aegis Graham Bell Awards | 8433969263 | shweta@bellaward.com